Almost half of UK private landlords don't use letting agents and sometimes struggle to find great tenants. First, we removed unnecessary expenses like fancy high street offices, the fleet of cars and annoying letters posted to every house in the neighbourhood. Then we made some basic changes like allowing our landlords to speak to tenants personally and arrange their own viewings. Sometimes our landlords even like to shoot their own photographs, which is fine by us. We started thinking big.
Letting agents charge high fees because they only let a few properties each month. But if we could let hundreds, or thousands we could keep fees down. So we launched Upad nationally, finding local specialists across the UK to help us deliver a great service. We got serious about efficiency and spent three years studying every part of the letting process, like handling tenant enquiries or instructing photographers; and we designed better ways to complete them.
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